Gionee, in case you are not aware of, is one of the early Chinese smartphone makers to enter the Indian smartphone market. The company had established its presence in India in early 2012.The smartphone maker as a whole has failed to capture the market as it expected to. They were not received with great attention in the Indian smartphone industry.
Recently, the company had downsized its operations in India owing to the alleged financial crisis they have been facing in India. Gionee India’s CEO and Managing Director Arvind Vohra left last August after running domestic operations for almost five years. Vohra still continues as Executive Director. David Chang, Global Sales Director for Gionee, is now leading the India operations.
It seems like the company is planning to attempt for a comeback to the Indian market and to attain a position among the top five players in the country. The Chinese smartphone maker is likely to adopt a new business model under which distributors across the country would do their own marketing to enhance sales of the products.
“India is becoming the second-largest mobile phone market globally and, for Gionee, it is as important as China or the European market. It is our commitment to invest further in this market to bring major change”
said David Chang, Global Sales Director, Gionee India, in an interview. They have plans to set up its own manufacturing unit in Faridabad, Haryana. Gionee is currently discussing with the government in terms of legal issues.
“Setting up a manufacturing plant will help us in making all our phones by ourselves”
Chang added. It indeed will reduce the costs incurred by the company for importing the devices from its homeland.
It looks like the company has learned from its mistake. This time, they are focussing on a particular budget range instead of randomly launching smartphones in various segments which was one of the major reasons of their downfall. The upcoming phones will be priced under Rs 15,000 which focusses mainly on camera or battery.
Like other Chinese smartphone makers, Gionee also has got interested in the in-display fingerprint technology. They have announced that the company is working on it and has plans for globally launching the devices incorporating this tech.
“We are working on this new technology. We are working on a smartphone with an under-the-display fingerprint scanner which would be launched globally”
Gionee launched its first bezel-less display smartphone — the M7 Power back in November 2017. They are now planning to introduce a whole bunch of bezel-less devices. The Chinese smartphone maker will launch its first smartphone for 2018 the upcoming month.
“We are aiming to get into the top five smartphone brands in the second half of 2018. In the first half of 2019, we will target to be among the top three players in the Indian smartphone market”
said the Gionee executive. The company seems to be highly ambitious this time. We hope the company would be able to achieve its targets.
Gionee to launch new smartphones with Face Unlock and 18:9 Display
We’re intrigued by exciting tech at OnPhones. The fact that relatively obscure OEM’s can make phones that rival the iPhone and Galaxy at a fraction of the cost is fascinating. After launching the S10 Lite late in December last year, Chinese smartphone maker Gionee is ready to rock the Indian market once again with new devices.
The devices will go on sale through retail stores initially and is expected to be priced between Rs 9000 and Rs 15000. As of the the phone being available online, there’s been no clear indication.
According to sources from Gizbot, the smartphones will come with face unlock and Full view displays. The device is expected to come with 4GB RAM and 32GB inbuilt storage which can be expanded via a microSD card upto 256GB. That’s not all, the company is reportedly in talks with multiple telecom operators to give away data for free.
Gionee began it’s operation in India in 2012, back then it had a mere 2.2% market share in the Indian smartphone market. As of 2017, the company claims to have over 6% market share in the Indian smartphone market which can be attributed to it’s 42,000 retail stores across 2200 towns and cities.
The company recently sent out media invited for an event which says,
“With endeavor to ignite the youthful mind, we cordially invite you to join us to explore and experience a whole new world of Gionee Smartphones – Bigger, Wider and Better”
Going back in time, Gionee had launched the S10 with multiple Whatsapp support, thus letting you separate your personal life from professional. After that, the company has been mum for sometime.
On a slightly similar note, Gionee recently announced restructuring plans for India in February to a media firm. Chang David, Global Sales Director, Gionee India quoted,
“We are in the process of restructuring our India team and executing a completely different business model for the brand in the market very soon”.
Although there has been reports of the company downsizing their operations in India recently, this seems to be a good comeback for the company. Let’s hope for the best.
Xiaomi CEO Lei Jun reveals Xiaomi’s plans for India. Says they’re open to have Android One on Redmi series!
Lei Jun, the co-founder, and CEO of Xiaomi just traveled to India recently along with many other executives, for the opening of their new headquarters in India. During an interaction with the media at Xiaomi’s new Indian Headquarters at Bangalore, he shared his thought regarding how Xiaomi is planning to disrupt the market, how the company is expanding its offline presence and many other things.
First of all, he talked about the demand of Redmi phones running stock Android and he said that as many of the Mi Fans love stock Android, he has planned to bring more Redmi Phones into the Indian market, under the Android One program. So, it is quite obvious that we will see the Mi A2 soon, suggested by the rumors that the Mi 6X, which has been launched in China recently will arrive in India as Mi A2 running stock Android.
Xiaomi CEO also acknowledged the issues with products getting out of stock very fast and being mostly unavailable, Mr. Jun cleared this by saying that Xiaomi doesn’t consider the ‘out of stock’ label as a medal of honor and the company is working hard to meet the demands. He specifically pointed out that Xiaomi is finding it tough to fulfill the demand of two of its latest products- the Redmi Note 5 Pro and Mi TV 4.
He also pointed out they Xiaomi has ramped up the production capacity by three times in the last one year, but with Redmi Note 5 Pro, there is a supply issue with a ‘light assorting chip’ which is part of the camera module on the Redmi Note 5 Pro. He also said that demand for RAM has increased a lot and crypto-mining is making the situation worse.
At this point, Manu Kumar Jain, Xiaomi India Head and Global VP added that all products except the Redmi Note 5 Pro and Mi TV 4 are on open sale and have no availability issues. He also added they Xiaomi is using machine learning to keep away resellers. While he was asked about the premium amount that some Mi Preferred partners and resellers are charging, Manu said that Xiaomi is cutting off the relationship with such dealers.
Mr. Jun is hopeful regarding manufacturing plants for televisions in India and he said that Xiaomi is now paying 20% import duties, so setting up plants for manufacturing televisions in India will help them.
While he was asked an obvious question regarding how tough it is for Xiaomi to sell phones that are priced above Rs. 15,000, he didn’t even try to avoid it and reply in a straightforward way, he said,
“We are still in our fourth year of operations in India. We have managed to be successful in five categories – Redmi 4A/5A (Rs 6,000), Redmi 4/5 (Rs 7,000 ~ Rs 10,000), Redmi Note 5/Pro (Rs 10,000 ~ Rs 15,000), Redmi Y1 (< Rs 10,000) and Mi A1 (< Rs 15,000). We want to take this step by step. We want to only introduce products which will be a hit in the Indian market. In the next two years, we want to have successful products in < Rs 20,000, < Rs 30,000 and Rs 30,000+ categories.”
And he explained why Mi Mix and Mi Mix 2 didn’t sell well when compared to other phones from Xiaomi. He pointed out that many people demand phones like the ones OnePlus brings, and in the case of OnePlus a lot of the features are decided specifically for India, whereas the Mi Mix wasn’t designed specifically for India and hence, Xiaomi will try to bring some premium phones focused towards India, and he joked saying that probably he won’t have to answer to this question next year.
Question regarding the latest design trends was thrown at Mr. Jun and he was asked about the idea of having a notch on a smartphone. And he replied,
“Somehow the media in China doesn’t like the idea of the notch on display. What do you think? It’s indeed a very high-pressure move for all smartphone vendors. People want a full-screen display, but we need to make space for camera, sensors, etc. There is no perfect solution yet.”
He also talked about Xiaomi’s plan for offline expansion, he seemed to be quite happy with the present data as, according to IDC, Xiaomi has 11-12% share in the offline market right now. He said that though the figure is not as good as 56% share in the online smartphone market, he assumes that Xiaomi would be able to capture 30% of the offline market by next year.
Samsung’s New Patent reveals Multi Fold Tablet with Physical Keyboard!
As of today, Samsung has filed many patents related to the foldable smartphone, here is another one. Back then in the year September 2016, this OEM has grabbed a design patent for a multi-fold tablet, and now it has received a fresh patent for this multi-fold tablet. So just like the previous patent, this all-new design comes with a physical keyboard on the rear side of the folding panels.
So this is a really unique design which comes with the multi-fold feature where you can fold this device for more than two times and this will obviously make the device very compact and also easy to carry around. Samsung has been planning something very innovative and we could make that out easily by looking at the patent images. That being said, the functions also might turn out to be multiple as Samsung has clearly mentioned this in the patent documentation.
It has also mentioned that this tablet will also allow the users to make phone calls. This new patent clearly shows Samsung’s efforts to develop the foldable electronic gadgets. All the techies out there are eagerly waiting for the official launch of any of the foldable devices, and that may happen by the end of 2018. According to the sources we got to know that Samsung might also launch the much-awaited Galaxy X foldable phone and we are expecting this to happen in the Q1 of 2019. As of now, Samsung is competing with Apple iPad with their Galaxy Book.
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