The wait is over as Apple is back for its most anticipated launch of the year. The ‘Apple Special Event’ took place at Steve Jobs Auditorium, Cupertino, California, where the company unveiled its three new iPhones- the iPhone 11, iPhone Pro and the iPhone Pro Max. The iPhone 11 Pro and 11 Pro Max are the successors to last year’s iPhone XS and XS Max.
Apple unveiled its Watch Series 5 running on watchOS 6 at the event. It also announced Apple Arcade in partnership with gaming giants Konami, Capcom and Annapurna Interactive. The project is being dubbed as “the world’s first subscription service for mobile, desktop, and living room.” The Apple TV+ in competition with Netflix and the new iPad was also revealed.
The smartphones gets a matte finish and steel case build. It is made of 100% recycled aluminium. There is still no 5G support but includes Wi-Fi 6. Apple now uses a “Haptic Touch” feedback instead of the 3D Touch. The Face ID is 30-percent faster than before.
The latest iPhone 11 comes with a 6.1 inch screen Retina Display. The iPhone Pro and the iPhone Pro Max has a Super Retina XDR OLED display of 5.8 inches and 6.5 inch respectively. It has 458 ppi pixel density, peak brightness of 1200 nits and a 2 million to 1 contrast ratio. The display also has support for HDR 10 with Dolby Vision.
The three iPhone 11 devices are powered by the brand new Apple A13 Bionic chipset. The new chipset offers the most powerful CPU and GPU combination capable of trillion operations in a second which makes it the “best CPU for machine learning”.
Like the renders suggested, the iPhone 11 will have a square module with triple camera setup. It consists of a 12MP wide-angle camera with f/1.8 aperture and a 12MP ultra-wide camera with f/1.4 aperture and a 12MP telephoto lens with 2X zoom. It has OIS, 4k 60FPS shooting capabilities and has slow motion which Apple calls “slo-fie”. It has 4X optical zoom and Pro level video editing on Filmic Pro with live selection of shots. There is a night mode along with a Deep Fusion feature, which takes the best features from nine different images that the iPhone automatically takes and uses machine learning to combine a final detailed image.
The iPhone 11 series runs iOS 13 with a new Dark Mode. Apple claims the 5.8-inch iPhone 11 Pro will get up to 4 hours of extra battery life, while the iPhone 11 Pro Max will offer up to 5 hours of extra battery compared to their predecessors. There is a 18W super-fast charger bundled along with it.
The iPhone 11 Pro and iPhone 11 Pro Max will be available in 64GB, 256GB and 512GB variants priced at $999 and $1,099, respectively. Apple also announced the Indian prices of the three iPhones. The iPhone 11 pricing starts at Rs 64,900 for the 64GB storage variant. The 64GB variant of the iPhone 11 Pro and 11 Pro Max are priced at Rs 99,900 and Rs 1,09,900, respectively. They will go up for pre sale on Friday, September 20 and will available a week after that on September 27 in India. Earlier, Apple announced that the sale will start from September 20 in India but revised the dates. The Pro and the Pro max will come in midnight green, space gray, silver, gold color options while the iPhone 11 has black, white, yellow, purple, green, Product Red color options.